latest update March 2008
lot is stirring over this last Google Dewey update.
Read real responses from Google's Matt Cutts and site
you may now have all the powers in the world, but
the contempt you are showing for webmasters' lives
and jobs may some day backfire on you.
Cutts Asking for Feedback on March/April '08 Update
(The "Dewey" Update)
the last day of March, I reported on a major Google
search index update which seemed to have impacted tons
and tons of SEOs, as opposed to just a ton of SEOs (if
you know what I mean). Yes, I even noticed changes in
the search results and I really don't even look that
on all the feedback at WebmasterWorld, Google's Matt
Cutts (yes, he is still at Google) added a post to that
thread, asking for feedback. The post number is 3616809.
way to submit your feedback is to use this form and
make sure to mention the word "dewey" in the
"Additional details" text area. Matt said
you can also point out specific issues with the new
index via "blog post, leave specifics on the Google
webmaster help group, or whatever way you want to point
out specific searches that look different to you."
He also added that even if you don't get a reply, it
is very likely your details will be reviewed by an engineer.
Here is Matt's post:
all, I asked a few people to look into this and they
weren't seeing many large differences in rankings between
these datacenters. The issue with discussing on this
thread is that specific urls/queries aren't allowed.
If anyone wants to mention a search where they see large-scale
differences, feel free to send feedback to Google in
the usual way. I'm going to pick a random-but-pretty-unique
keyword so that I can look up reports. Let's use "dewey"
as the word. So if you want to mention a search where
you think the results are very different at one data
center compared to other data centers, use the spam
report form at http://www.google.com/contact/spamreport.html
and make sure to include the word "dewey" in the "Additional
details" text area. Or feel free to point out differences
in other ways: do a blog post, leave specifics on the
Google webmaster help group, or whatever way you want
to point out specific searches that look different to
you. The usual rules of thumb apply: you probably won't
get a personal reply, but I'll try to get someone to
check out reports that get sent in. There shouldn't
be much difference between data centers, so I'm curious
to find out what queries people seem to be seeing different
So maybe this Google update should be named the "Dewey"
update? Why not?
Old sites that have done nothing wrong suddenly dropped
out of Google's index around the end of February, early
Cache data has been inaccurate and appallingly unrefreshed
even though the index reports that new content and links
New sites take excruciatingly long time frames to be
indexed whereas up until late February/early March it
was a fairly quick and painless process
Your index numbers don't agree in Webmaster Central
Site: queries don't match up with inurl: queries
Many site: and inurl: queries which normally fluctuate
for large content sites became "frozen" and continued
to report the same numbers every day for at least the
last two weeks
Less relevant results have floated to the top of many
queries because more relevant pages have either dropped
out of the index or (temporarily) lost their inbound
you don't have to call it an update but everyone else
will. Maybe it's just a data refresh but it smacks of
an algorithmic change that is more substantial than
the usual daily tweaks.
you mind asking around to see what minor little things
did change, because a lot of little changes still
add up to a huge change in the users' perception?
are definitely worried. I have not seen this much
traffic on the multiple IP address Google ranking
checker at http://www.seocritique.com/datacentertool
keep checking the results and it seems that they've
shifted back. If I notice anything out of the ordinary,
I'll send a report. Thanks. :)
can I have a job? Since google hasn't listed www.tuscl.com
in the results for "strip clubs" my traffic has dropped
75%. I know your algorithms are working perfectly,
but they are just missing something... PLEASE HELP
about we call this the "Screwey" update?
also experienced some anomalies when logged in to
Google Webmaster Tools when out of our 700+ pages
indexed, using a site:domain command it only showed
130 pages. Instantly the thought was a new and improved
duplicate content filter that in essence acts like
a supplemental filter on the fly. However, upon logging
out, the site: from Google worked just fine (and all
of the pages were indexed).
to mention, the new social media interface that allowed
you to (X) out or promote (up arrow) your pages within
your your search results made a debut as well.
thoughts about this, particularly the missing 600
pages while logged in?
am not a SEO I am a very worried site owner of www.lastminutevillas.net
Since the latest "Dewey" update my site has virtually
disappeared fropm the main terms we were aiming at,bearing
in mind we have been in the top 5 for "florida villas"orlando
villas""florida vacation villas" for the past 7 years
and the Google stats nopw show we are not even in
the first 100 pages this is totally wrong,Google should
understand they are playing (and I use the term literally)
with peoples livelihoods. If SEOs and owners listen
to Googles marketing and want to be part of the best
then Google should reciprocate and ensure the results
are not flawed. By all means Google get rid of the
c**p but let us honest people survive.
have seen a 62% drop since March 2nd. this is the
firs time in 9 years our traffic droped from google.
have to say that I agree with the comments of Michael
Martinez. Sites are not getter spidered as often,
new url's are taking longer to get indexed and webmaster
tools information and actual search listings are not
too have been hit badly by the Dewey. Our home page
isn't indexed at all. We are not even listed under
Izziwizzi Kids (the company name) anymore. This has
had a crippling effect on a growing business offering
outstanding service to our customers. Agree that Google
most definitely needs to consider the livelihoods
of the people affected by these uncommunicated updates.
The most annoying thing is that I can not put right
what is wrong with the site with such a lack of information
about the update. I have worked tirelessly in keeping
content interesting and useful and Google friendly.
Most definitely has affected us more so than a standard
affected us too, quite dramatically. I thought I had
been de-listed. We used to show up towards the top
of the rankings for "mom reviews" and "baby product
reviews" and now we are pages and pages back, if at
with the various comments posted and peoples livelihoods
in jeopardy I am interested to know what Mr. Cutts
intends to do about it if anything,these are genuine
people with genuine businesses that have been affected
who have followed Googles rules and demands yet in
my case there are sites appearing high for the terms
we aim at (and disappeared from) that clearly do not
follow the same rules.
site is optimized for the term "search engine optimization"
and seems to be changing hourly (Datacenters?) between
postion 2 to postion 10.
has been playing around since January with mistakes
in Caches of sites etc. Any chance that this update
will correct all the recent faults.
these dozens of BILLIONS of dollars you made thanks
to search (with a market valuation of about $100-200
BILLIONS) - I would like to suggest you invest 1%
of it into hiring staff that can support honest webmasters
who are worried about their jobs when Google decides
to swing sites around.
may now have all the powers in the world, but the
contempt you are showing for webmasters' lives and
jobs may some day backfire on you.
site has the best content and interactive tools in
our (small) industry, and we've been ranked #1 for
5-6 years. Now for some reason we're down to #10,
and I'm under fire at work. We're close to laying
off people because sales are down. PS: A Google search
for "Google market valuation" brings stories from
2005 and 2006...
a downgrade in results as far as I see. For instance.
Run a search for "ray ban sunglasses" and the top
spot will be for the company, which is a good thing.
Problem is the next two results as I have been seeing
for the past couple of weeks, are less than quality
sites. The one in the #2 position is part of a mini-net.
The main page to that domain links to an almost identical
site on another domain which again links to an almost
identical site on a third domain and so forth.
site in the third position has no contact information,
phone number, address, nothing but a contact form.
Fishy, suspicious at best.
I would say whatever Google's doing, the black hats
are getting the benefit of some of it.
traffic from Google is back and the results seem to
be back to what it was before the change. I learned
a lesson though, don't depend upon one source for
of these posts, and Matt Cutts doesn't even offer
any advice or support. Google is the devil in disguise.
last Google update has set us way back. It is hard
enough to compete online without the, what appears
to be, completely random swaying of Google's algorithm.
It's a sick feeling to have first page rankings one
day, then wake up the next morning and everything
is gone. We work tirelessly at SEO, because doing
it right takes work, and lots of it. So where's the